About
A social media influencer is a modern-day storyteller and brand ambassador, building a loyal community around their unique voice and expertise. They leverage platforms like Instagram, TikTok, and LinkedIn to create authentic connections, shape trends, and drive engagement. This role is ideal for those who are creative, have a strong personal brand, and enjoy communicating with and building a community. What You’ll Learn: * How to navigate and manage key social media platforms * Ways to streamline content creation and repurposing through AI and data analytics * How to apply persuasive copywriting to drive engagement and growth * Integrating SEO and personal branding to expand your reach * Supporting reputation management and influencer marketing strategies Who This Curriculum Is For: * Entry-level professionals curious about influencer marketing * Career changers moving into a creative, brand-focused role * Aspiring creators ready to specialise in content, strategy, and analytics A mix of bite-sized videos and in-depth training allows you to learn at your own pace.
Overview
Process
.4 steps